The Best SEO Training Courses for Beginners and Experts

SEO training courses vary widely in their emphasis. Depending on the person’s experience level and the type of business, a beginner may need a general course on SEO fundamentals, while an experienced practitioner may want to focus on specific skills. There are courses devoted to on-page optimization, link building, and reputation management. As an SEO professional, it’s important to take several different courses to ensure you’re acquiring the knowledge you need to stay competitive.

SEO training is available for free on sites like HubSpot, where you can learn the basics of SEO for your business. You can even get a certificate for completing the course. Then, you can begin learning to optimize your website. You can also use SEO courses to learn from real life SEO success stories, such as how one marketing manager turned their website from a mediocre website to a profitable one by following a few simple steps.

There are courses geared toward complete beginners, including the SEO Beginner Course. These courses provide comprehensive training and cover keyword research, on-page best practices, competitive analysis, and basic website design and architecture. You can interact with the trainer and show off your new skills by obtaining a certificate that can be displayed on your CV. SEO training courses also give you a strong foundation for developing an overall SEO strategy. There are even custom courses available if you’re not sure which ones to choose.

If you want to master SEO in a shorter period of time, Blueprint SEO Training is the perfect choice. The course is comprised of 14 video lessons that span three hours. It includes links and resources to further study. During the training, you can take a certification exam that includes 23 questions that you must answer in 27 minutes. Depending on your skill level, you may even opt for the more advanced SEO courses from Semrush, but the Blueprint Training is ideal for beginners and intermediate practitioners.

Traffic Think Tank combines process content, videos, templates, and awesome webinars to give you all the information you need to succeed. You’ll learn from experts, such as Nick Eubanks, Matt Barby, and Ian Howells. Not only will you learn from top SEOs, but you’ll also gain access to the latest tools and software. In addition to learning from experts, you’ll also receive real-world tips that can help you grow your business.

SEO Training is a subscription course with nearly 40 resources. Its structured structure teaches you SEO principles and processes and guides you step-by-step through implementation. You’ll learn the fundamentals of search engine optimization, how to optimize your website for organic traffic, and how to track results and avoid making mistakes. A membership to SEO 101 offers the convenience of a private Slack community where you can ask questions and connect with experienced SEO practitioners.

If you’re just starting out in the SEO world, a free course called Beginner’s Guide to SEO is a great way to learn the basics. This course contains text and images and will get you up to speed quickly on the basics of SEO strategies. Beginners can also try a free course from Yoast, which teaches everything from technical optimization to link acquisition to content promotion. Lastly, you can audit the course to see if it’s right for you.