SEO Basics

What is SEO & Why is it important? You will learn SEO basics including Search Engine Optimization. You will learn the importance of on-page/off-page optimization. You will understand the difference between on-page optimization and off-page optimization. By the time you get to the end of this SEO beginner’s guide, you will have a solid understanding of what search engine optimizing is, why it is important and valuable, and how to obtain good results at an ever changing SEO environment.

Search Engine Optimization Basics consists of a series of SEO methods and tactics that are proving effective for increasing a website’s search engine ranking. These include link building, keyword density strategies, directory submission, content creation, and keyword placement. This SEO beginner’s guide also gives you an overview of the various methods that are used for advertising your website online. The basics taught in this guide include creating keyword targeted articles, writing press releases, building webpages, blogging, forum marketing, article marketing, guest blogging, generating backlinks, and keyword placement. This SEO beginners guide provides SEO basics for beginners.

Search Engine Optimization Basics is not limited to SEO basics. The more you learn about search engines, the more successful you will be as an Internet marketer. Learning about keyword analysis and organic ranking ensures that you will be ranked highly in the major search engines. You will learn how you can rank for specific search terms, competitive keywords, long tail keywords, and niche keywords.

Search Engine Optimization Basics teaches you how to optimize your website for the search engines by using Meta Tags, keyword phrases, title tags, image tags, Alt text, and other basic tools. Learning the benefits of keywords is another fundamental step towards successful SEO. A good SEO starter kit will include guides on how to use Meta descriptions to optimize your website. Meta descriptions are HTML or XHTML codes that specify the descriptive name of a web page within an HTML document. Meta descriptions must be relevant to the content on the page.

Another fundamental step towards successful SEO starts with keyword research tools. Most beginners start out using keyword research tools such as Google’s Keyword Research tool. If you are unsure of how to use Google Keyword Research, it is strongly suggested that you study basic SEO first before using this popular tool. Other popular keyword research tools for beginners include AskJeeves and Overture keyword research tools.

On-Page Optimization is an essential part of SEO and it includes many on-page optimization techniques. These include building inbound links, writing original content, optimizing images and videos, writing headers, meta tags, titles, alt tags, directory listings, blog submissions, directory submissions, social bookmarking, article submissions, press releases, white hat methods, off page optimization techniques. These SEO basics can be applied directly to your on-page and off-page SEO activities. Many websites offer SEO tutorial services. Before hiring a tutorial service, it is imperative to do your own keyword research and learn how to optimize your site.